We've teamed up with Cycling Weekly to bring you a kit that reflects the storied history of a magazine synonymous with British cycling.
The, bold, classic design is a nod to that history, with horizontal stripes a longstanding feature on cycling jerseys. Often denoting a national or world champion. Red and black are the two colours of ink that the magazine has been printed in throughout most of it’s 130 years.
If you combined the years of readership at Milltag HQ, you'd get a number not far off the age of the magazine. We've been readers since we each got into riding and the wider culture surrounding cycling as a hobby. We’ve used Cycling Weekly like so many others as a companion, a guide and font of knowledge on the sport we love. To be working with such an illustrious and historic publication is an honour. As designers, being given access to such a rich archive of material was incredibly exciting, providing the opportunity to pick out old elements we feel encapsulate the heritage of the magazine.